Created with Cinema 4D and After Effects, in this project I set out to create an ad for the Mercurial Vapor X cleats, I used several technics of quick cutting and slow camera pans. I was able to find actual professional football players using the cleats that I incorporated into the advertisement. I brightened up the color palette to give heightened energy. Finally to end the ad I used a glitch effect which let the ad end abruptly without it feeling like a straight cut to black and giving it that energy after the ad is done.